This was one of the last videos I produced during my time with Dentsply Sirona. The goal was to have a more free and “hip” feel to it, so I went with a slightly less formal and produced feel as I was more of pushing myself to be less formal in how I recorded and edit the video in post. The overall production process spanned over 2 days of filming in the corporate office as well as coordinating with other
Dentsply Sirona “Partnership” Video
departments to receive footage and other assets. In the end, the footage a bit too shaky for my tastes but this was a situation where I was pushing myself to do something different which is what we all need from time to time. Otherwise, I find I start to lose interest in a medium if I don’t continue to find new ways to tell a story.