Every Year, Dentsply Sirona hosts their annual National Sales Meeting where Company Sales Representatives and numerous other employees across the company gather to reflect on the previous year’s successes and innovations as well as focus on their plans for the coming year. Being that the 2018 meeting was taking place the week before the Super Bowl, the Endodontics Division decided to go with a sports theme where in which I designed the official logo to carry on this theme.

2018 National Sales Meeting Logo
The objective was to get the sales representatives energized for the coming year and we produced shirts and cups with this design as well as I incorporated it into the introduction animations and various video elements that were needed for the Endodontics portion. It was an incredibly fun experience overall as I took a lot of inspiration from ESPN Gameday animations and various football logos as I created the elements.